TikTok Events API Deduplication: Fix Double-Counted Events
Stop TikTok from counting purchases twice. Learn how Pixel and Events API deduplication uses event_id, what must match, and how to confirm it works.
TikTok guides
TikTok Pixel and Events API.
TikTok Pixel Not Firing? How to Find and Fix the Cause
Fix a TikTok Pixel that isn't firing: check the base code and ttq.load, the pixel ID, consent, ad blockers and event names, then confirm it in Test Events.